Senior Marketing Analyst LEVANT

Job Description

Our PurposeWe work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. We cultivate a culture of inclusion for all employees that respects their individual strengths, views, and experiences. We believe that our differences enable us to be a better team ? one that makes better decisions, drives innovation and delivers better business results.Job TitleSenior Marketing Analyst, LEVANTOverviewMastercard is looking for a Senior Marketing Analyst to drive multiple marketing disciplines across LEVANT area. Were looking for an outstanding professional who is:?Self-driven and inherently curious, always eager to find a better way to do things and take things to the next level.?works well under demanding timelines and has a keen eye for detail, able to deliver projects to the highest level.?excels at building relationships and strives for excellence in everything he/she do.This is an excellent opportunity to join one of the world?s leading technology companies. Mastercard is a force for good, working to help empower and include people around the world. Our success is driven by the skills, experience, integrity and mindset of the talent we hire. We attract and retain top talent from diverse backgrounds and industries by building a world-class culture based on decency, respect and inclusion. Find out more about working at Mastercard hereRESPONSIBILITIES?Executes marketing strategies, activities, and events (includes advertising, promotions, sponsorships, trade shows, webinars, websites) by providing day-to-day direction, feedback, and guidance to agencies, commercial partners & extended team members.?Leads development & execution of B2C, B2B & B2B2C marketing campaigns, events, and sponsorships by following specific directions from Area Marketing Director?Develops creative content for application in marketing strategies, including thought leadership content and communication of subject matter expertise?Maintains budgetary responsibilities for specific marketing programs, leads tracking and recommends corrective action?Reports regularly on campaign performance measurement and evaluation, recommending ways to leverage past success and apply to future programs?Determines parameters for marketing solution presentations and reports; reviews presentation materials and guides own team in development?Uses deep understanding of category and ecosystem relationship to advise on how insights can or should be applied?Provides direction and coordinates deliverables with vendors (e.g., agencies, film production, etc.)JOB SPECIFIC EXPERIENCES?Extensive experience working on large projects that require a high degree of collaboration with external stakeholders and colleagues across marketing areas?Acted in a program manager capacity for analyzing data and insights about how to optimize channels/programs?Demonstrated ability to deliver presentations to senior team members and articulate a clear point of view?Monitored project budgets successfully and demonstrated understanding of cost driversCOVID-19 Considerations We value the safety of each member of our community because we know we?re all in this together.In many locations, which may change over time, we?ve implemented a virtual hiring process and continue to interview candidates by video or phone. In addition, in some locations, only individuals who have been fully vaccinated will be permitted inside Mastercard offices until further notice.In the US, Mastercard is a government contractor, which may legally require most Mastercard employees to be vaccinated unless a verified approved medical or religious exemption is granted. Further, we are currently making every effort towards having employees return to work in the office 2 days per week, if that makes sense for their team. Everyone must be vaccinated to enter Mastercard offices at this time. Therefore, we expect all candidates to be vaccinated or to be approved for a medical or religious accommodation prior to commencing work at Mastercard.Corporate Security ResponsibilityAll activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

• Abide by Mastercard?s security policies and practices;
• Ensure the confidentiality and integrity of the information being accessed;
• Report any suspected information security violation or breach, and
• Complete all periodic mandatory security trainings in accordance with Mastercard?s guidelines.

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