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Digital Marketing Officer

2.00 to 5.00 Years   Amman, Jordan   14 Apr, 2023
The Childrens Museum
1 Jobs Openings
Job LocationAmman, Jordan
EducationBachelor's degree / higher diploma
SalaryNot Mentioned
IndustryNon-profit Organization
Functional AreaNot Mentioned

Job Description

Job PurposeResponsible for assisting in strengthening and maintaining the Museum?s online presence/ visibility through different channels, achieving the goals of awareness and promotion and handling interaction with online audience.Duties and Responsibilities:

  • To manage the Museum?s digital marketing channels, including social media, web site, email ? etc.
  • Develop with the support of the MarCom manager the annual social media strategy.
  • Develop monthly plans to manage and publish on social media platforms and channel.
  • Develop and issue quarter reports that measure the performance of the social media strategies and plans.
  • Provide input to the MarCom plans and campaigns done developed for various projects.
  • Provide an annual budget forecast to cover digital marketing activities costs across all projects/ campaigns.
  • Support to other departments in producing related videos.
  • Archiving/ Filing of (Museum?s photos of all years, monthly posting plans, annual social media strategies, social media reports.
  • To develop and implement digital marketing strategies and campaigns using digital marketing channels to raise awareness, promote services and drive traffic.
  • To generate, write and edit content for the web site, social media ? etc. and share it through online marketing channels.
  • To continuously analyze and evaluate campaigns? performance, marketing channels? effectiveness and feedback from users/ fans.
  • To provide recommendations and prepare periodic reports on campaigns? performance and related analytics.
  • To keep the web site up-to-date and improve the user experience on the web site by improving content, layout ? etc.
  • To handle online interaction with users and reply to messages, comments and reviews.
  • To ensure that implemented campaigns and strategies work in line with Marketing Department?s plans and match the Museum?s strategic goals.
  • To perform any other job-related tasks assigned by the direct manager

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