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Executive - CRM

1.00 to 2.00 Years   United Arab Emirates, Dubai   20 May, 2024
Apparel Group - UAE
Job LocationUnited Arab Emirates, Dubai
EducationNot Mentioned
SalaryNot Mentioned
IndustryNot Mentioned
Functional AreaNot Mentioned

Job Description

JOB DESCRIPTIONResponsibilities:

  • Effectively manage customer data, interactions, and campaigns
  • Analyze customer data to identify trends, preferences, and behavior patterns
  • Assist with generating reports and insights to guide decision-making and improve customer engagement strategies
  • Tailor marketing campaigns and communication strategies for each segment to increase effectiveness
  • Ensure campaigns are targeted, timely, and relevant to different customer segments
  • Develop and manage communication strategies to engage customers throughout their lifecycle
    • This includes welcome emails, newsletters, promotional offers, and personalized recommendations
  • Monitor KPIs related to customer engagement, satisfaction, and retention as agreed with Data Science team aligned with CA guidelines
  • Ensure compliance with data protection regulations
Qualifications & Specifications:
  • Bachelors degree in marketing, business administration or related field.
  • 1-2 years of experience in CRM, loyalty program management, or customer engagement roles.
  • Knowledge of customer relationship management principles, strategies, and best practices.
  • Strong analytical skills to interpret customer data, track program performance, and derive actionable insights.
  • Ability to segment customers based on behavior, preferences, and demographics to personalize experiences.

Keyskills :
CRM Customer Engagement Analytical Skills Segmentation Loyalty Program Management

About Company

Marriott Hotels & Resorts is Marriott International's brand of full-service hotels and resorts based in Bethesda, Maryland. As of June 30, 2020, there were 582 hotels and resorts with 205,053 rooms operating under the brand, in addition to 160 hotels with 47,765 rooms planned for development

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