| Job Location | Sharjah, UAE |
| Education | Not Mentioned |
| Salary | Not Mentioned |
| Industry | Manager Marketing |
| Functional Area | Not Mentioned |
Understand, develop and delivering Annual Marketing/ Category/ Product Group/ Brand Plan in respect of Volumes, Market Share and Margins in Domestic markets; as consistent with the annual business plan.For generating long term customer / consumer demand and salience for categories, group of products / brands and to this end develop a Marketing Strategy.For generating Marketing campaigns and determining appropriate Media-mix viz: TV, Print, hoarding, radio, point of sales and internet etc. For developing marketing budgets in terms of ATL/ BTL, its prudent deployment and ensure budgeted category/product group / brand margins. For determining marketing / consumer research objectives with regard to existing and new products, initiating market research and integrating research findings to product plans.Work with R&D for formulating new products agenda and recipe cost management.Launch New Products / New Packs / Packaging as planned.Market share improvement and improvement in Brand Health and ValueBrand Communication & DevelopmentCustomer Orientation: Improve Understanding of Consumer Needs and Market and Customer / Consumer TrendsImprovement of internal processes & systemsContinuously leading and driving innovation & learningSkillsBrand Strategy and Brand Equity Management New Product Development Driving Results Ownership and Accountability Self and Team Management Planning & Decision Making Strategic Thinking.
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