Driving the creation of original concepts that result in effective and compelling communication;
Write clear and high-engagement B2B & B2C content with a distinctive voice;
Interpret copywriting briefs to understand project requirements;
Organize, modify and update existing content;
Collaborate with Marketing, PR, R&D and Brandforce to develop a variety of content marketing materials (Mailing, advertisement, blogs, Press Release, website, packaging, webshop, webinar and social media contents);
Produce error-free content that adheres to the company?s style guidelines;
Edit and proofread copy as needed;
Analyze data and analytics, and seek to increase reader engagement and retention;