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Marketing Manager

2.00 to 12.00 Years   SaudiArabia   29 Nov, 2019
Job LocationSaudiArabia
EducationNot Mentioned
SalaryNot Mentioned
IndustryNot Mentioned
Functional AreaNot Mentioned

Job Description

Marketing Manager is responsible for overseeing the overall functionality of the marketing department. He/She will be responsible for overseeing the planning, development and execution of the marketing and advertising initiatives.Reporting directly to CEO, the primary responsibility is to generate revenue by increasing brand awareness, drive customer acquisition, build market share and contribute to brand equity growth.Essential Duties and Responsibilities:Develop and implement online (SEO, SEM, Inbound, Content, Lead Nurturing, Link building & Digital P.R, Brand Reputation) marketing & communication strategy across the marketing mix maintaining maximum ROI for each instance.Plan lead generation and promotion activities through monthly quarterly and yearly cycles. Maintain, track and manage prospecting promotional activities to record results for sales follow through, review and improvement.Analyze market trends and optimize effectiveness and efficiency of marketing & communication activities in order to reach leads, shows and contracts target and a clear and consistent brand positioning.Monitor and manage budgets by comparing and analyzing actual results with plans and forecasts.Manage companys social media channels, blog and website.Translate global campaigns and marketing activities to the local market. REQUIREMENTS: Minimum REQUIREMENTS:5- 8 years of experience working in digital media roles in preferably international organization or an agency with global clients.Able to demonstrate end to end campaign management to achieve business goals (Mastering Google Adwords and Facebook Ads would be a must).Strong communication and presentation skills, both verbal and written.Passion for building a global brand in education industry.Exceptional team player with the confidence and integrity to earn team confidence quickly.Ability to thrive in a fluid, fast paced and entrepreneurial environment.Strong negotiation and people skills.Strong analytical background with ability to evaluate programs and monitor results (Experience with Google Analytics and Google Search Console is important).Fluent speaking and written English. B.S. degree required.

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About Company

We are Wall Street English, the premier provider of English language instruction for individuals and corporate clients around the world. Our innovative blended learning method integrates the best of proven learning approaches to provide the most effective English language instruction available for adults.

Founded in 1972, Wall Street English has over 40 years of experience of teaching English and has touched the lives of over 2 million students in nearly 450 centers in 28 countries worldwide. Our mission is to help people Change Their Future by achieving their dreams of learning English.

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