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TRADE KETING COORDINATOR

1.00 to 0.00 Years   Jeddah , Saudi Arabia   28 Dec, 2020
Confidential Company
2 Jobs Openings
Job LocationJeddah , Saudi Arabia
EducationBachelor's degree / higher diploma
Salary$2,000 - $3,000
IndustryIndustrial Production
Functional AreaNot Mentioned

Job Description

Planning and implementing all aspects of marketing programs designated to specific product lines, monitoring competitors? moves as well as special promotions while overseeing that growth targets are met.Detailed Description

  • ??Initiate, implement and follow up on promotional programs in coordination with Associate Brand Managers as well as events for specific products to increase awareness, sales, market share, and brand image.
  • ? Perform Category & Channel Analysis for strategic accounts to assist the sales team in building strategies that drive sales in their respective areas/ Assist Sales Team in building customer relations
  • ? Work with Associate Brand Managers to deliver a price survey that gives transparency to price points on key lines for both Napco & competitors, highlighting on & off promo effectiveness (pricing strategy)
  • ? Evaluate promotional execution & Return on Investments
  • ? Follow up on the month to date sales to ensure achievement of the forecast/product line.
  • ? Recommend and implement activities of newly launched products.
  • ? Prepare and ensure proper implementation of the marketing plan.
  • ? Conduct weekly visits to the market with Sales Rep and Merchandisers
  • ? Implement and monitor all Below the Line campaigns pertinent to all product lines.
  • ? Ensure proper coverage and availability of all products.
  • ? Ensure implementation of the planogram on all products
  • ? Check on a monthly basis all display units
  • ? Update on monthly basis the Competition Activities Report (CAR) and submit to Trade Marketing Manager, Associate Brand Managers & Brand Managers
  • ? Conduct Bi-Monthly price fishing, prepare comparison report with previous outputs and send findings to Trade Marketing Manager, Associate Brand Managers and Brand Managers
  • ? Prepare monthly closing sales reports, & quarterly by sector report and send them to Trade Marketing Manager, Associate Brand Managers and Brand Managers
  • ? Prepare handled Line?s forecast by SKU and once reviewed with Trade Marketing Manager, update findings for the coming 4 months on JDE

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