Can manage the team of sales & operations as a regional head.
Taking care of day to day operations, approvals, assignments, controlling, decision taking and improve the region at all levels.
Create, Implement & maintain sales plan for Wholesales network.
Achieve/ Exceed achievement of revenue targets, quantity targets, receivables targets, undelivered targets, dealer expansion , dealer development, new dealer addition and profits through effective people management and efficient business plans.
Maintain sales volume, targeted product mix, and selling price by keeping current with supply and demand, changing trends, economic indicators, and competitors
Sell in maximization by negotiating and finalizing the terms of contract with all the dealers in your assigned region
Sell out maximization by excellent display, demonstration & merchandising activities.
Assign sales territories and route plan for the sales staff in the assigned region.
Monitor the sales team to ensure they are maintaining excellent relations and networks with their assigned dealers and obtaining/ exceeding their commitment for the projected sales targets for the quarter/year and maximizing sell-in and sell-out.
Liaise with other senior executives across the organization to ensure operations strategies and activities are integrated with other parts of the business and aligned with the overall corporate objectives.
Strict adherence to credit guidelines to minimize over dues and ensure there is zero deviation from agreed credit limits and credit days.
Bring in operational efficiency and minimize wastages/ loss of business in terms of damaged goods and sales returns.
Introduce reporting systems to monitor department wise performance on a daily/weekly/monthly/quarterly /half yearly & yearly basis.
Negotiate and finalize the contractual Terms and Conditions as decided by the management.
Manage the daily functional and operational activities of the wholesale department in the region through regular discussions and meetings to achieve smooth business operations.
Implement regional sales programs by developing field sales action plans.
Develop and maintain excellent relationships with channel partners- wholesale dealers constantly interact with existing and prospective channel partners and educate them on company, brands, products, business model etc.
Proactively keep channel partners informed of the new products/ product launches/ promotional activities and other aspects impacting their business.
Actively seek conversion of channel partners from competing brands to our own brands.
Ensure that the premium class dealers are adequately focused to maximize the sales and strengthen the business relationship.
Based on the promotion calendar of the dealer, keep track of special deals/ themes that the dealer plans to have and with the help of marketing & product department work out special deals for these themes or promotions ensuring substantial participation, visibility and display of our company products during any such promotion.
Keep a close eye on the market and competitor?s activity- regularly monitoring our price, sales volumes, SKUs sold, promoters? performance, display, demonstration, merchandising and other marketing activities, as compared to our competitors.
Appraise and train the staff on company?s sales tactics to meet competitor?s activity and monitor effective implementation of the same.
Based on the market intelligence data establish and adjust selling prices to maximize market share.
For new dealers, assist in evaluation of the dealer?s market credibility and inspect the facilities /premises of the dealer.
Establish the credit worthiness and business potential of the dealer.
