Achieve monthly, quarterly, and yearly firm budget assigned targets
Developing a solid and trusting relationship with key foodservice customers
Ensure stock availability / Region/customers and follow up on the availability as per the lead times
Handle communication internally and externally in a professional manner
Increase in new reach, penetration, and recovery of lost customers
Monthly, quarterly, and yearly business reviews with the foodservice customers
Allocate budget to ensure no overspending of trade marketing budget on trade deals
Negotiate annual contracts and sign off business development agreements with foodservice customers
Collaborating with internal business units to increase sales and marketing activities
Conduct markets visits, arrange chef demonstrations, and workshop sessions to convert customers from competitor brands/products to Sunbulah brands/products including the arrangement of samples as required
Additional tasks as per the direction of the line manager