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Senior Media Buyer

5.00 to 8.00 Years   Cairo, Egypt   27 Jan, 2024
Metashops
1 Jobs Openings
Job LocationCairo, Egypt
EducationBachelor's degree / higher diploma
SalaryNot Mentioned
IndustryAdvertising; Marketing; Media Production
Functional AreaNot Mentioned

Job Description

úÿÿÿÿÿÿÿRole Description

  • This is a full-time on-site role as a Senior ÿMedia Buyer. The Media Buyer will play a crucial role in planning, executing, and optimizing our media buying strategies to drive targeted traffic and achieve our marketing objectives. You will collaborate closely with the marketing team and media vendors to maximize our advertising ROI and reach our target audience effectively.
  • Identify and engage potential clients, building strong relationships to understand their advertising needs.
  • Deliver well-crafted pitches and haggle conditions to finalize lucrative sales deals.
  • Drive the attainment of media sales targets, employing innovative sales strategies and techniques.
  • Establish and nurture relationships with potential clientele, demonstrating a deep understanding of their advertising requisites.
  • Keep a vigilant eye on industry trends and rivals movements to sustain a proactive market presence.
  • Monitor industry trends and competitor activities to maintain a proactive and competitive market position.
úÿÿÿÿÿÿÿMedia Strategy: Develop and execute comprehensive media buying strategies that align with our marketing goals, target audience, and budget.úÿÿÿÿÿÿÿVendor Management: Build and maintain strong relationships with media vendors, negotiate contracts, and secure favorable terms and placements.úÿÿÿÿÿÿÿCampaign Management: Create, launch, and monitoring of ad campaigns across various media channels, ensuring they meet performance goals.úÿÿÿÿÿÿÿBudget Oversight: Manage and allocate advertising budgets effectively across campaigns, optimizing spending for maximum ROI.úÿÿÿÿÿÿÿData Analysis: Analyze campaign performance data and metrics, offering insights and recommendations for continuous optimization.úÿÿÿÿÿÿÿAudience Targeting: Implement advanced audience segmentation and targeting strategies to reach high-converting audiences.úÿÿÿÿÿÿÿStay Current: Keep up-to-date with industry trends, emerging platforms, and new advertising technologies to maintain a competitive edge.
  • úÿÿÿÿÿÿÿReporting: Generate comprehensive reports on campaign performance, present findings to stakeholders, and collaborate on action plans for improvement.

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