| Job Location | Cairo, Egypt |
| Education | Bachelor's degree / higher diploma |
| Salary | $500 - $1,000 |
| Industry | Business Consultancy Services |
| Functional Area | Not Mentioned |
Marketing Strategy:?Develop and maintain marketing strategy and a full-fledged marketingplan comprising of promotions, events, campaigns, loyalty programs to build CFC image andawareness, develop advertising and PR campaigns, assist sales and leasing teams toachieve their goals & meet business targets and prepare market research as requested.Marketing Budget:?Manage preparation and monitor expenditure of annual marketingbudget and approved BAF?s marketing budget with the objective of effective utilization of thebudget and achievement of desired financial outcome for all marketing initiatives, targetinggrowth and profitability.Implementation of Marketing Plan:?Manage, coach, direct and outline team responsibilitiesto ensure the best and most efficient implementation of the plan and its tactical activities asper the approved strategy. Provide leadership, motivation and support to the Marketing team.Advertising:?Manage in-house Artwork Station and contracted advertising agency incoordination with CFC Management, liaising with them, and monitoring campaigns andsolutions being developed by the agencies so as to meet creativity standards. Ensurecompliance to the brief and brand corporate identity.Public Relations:?Manage the PR agency in coordination with CFC Management,developing a yearly public relation plan and maintaining positive relationships with the mediaas well as sourcing-out local or regional public relations opportunities to get maximumexposure for the project via press releases and coverage of events and activities.Team Management & Leadership:?Lead and coach subordinates in the team ensuring thatthe right caliber of people are selected, trained and well-motivated to carry out their dutiestaking into account the competencies required to handle the varied nature of clients and thatthey have the necessary skills & capabilities and are trained & motivated to perform their jobeffectively in order to achieve business objectives.Communication:?Maintain proper communication with CFC Management and update theteam on the progress in the marketing strategy and marketing plans, liaising and buildinggood relationships with different departments as well as with peers and other staff membersof the company.Events:?Supervise and oversee the Events Team to develop a well thought-out events andpromotion strategies and plans that drive visitation to the mall and the city.Online Strategy:?Develop a comprehensive plan to fully leverage company online platformand social media to activate and engage customers online through managing the socialmedia agency.
Keyskills :
Sales and MarketingMarketing and brand ManagementMarketingMarketing Communications
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