Job Location | Cairo, Egypt |
Education | Not Mentioned |
Salary | Not Mentioned |
Industry | Marketing |
Functional Area | Not Mentioned |
Writes compelling copy that connects with the desired audience and drives action across all marketing channels, including website copy, email campaigns, blog posts, video scripts, digital and print ads, and packaging Collaborating with business development and marketing to brainstorm and develop a variety of marketing materials Interpret copywriting briefs to understand project requirements Collaborate with designers and content team on marketing projects (e.g., email campaigns and landing pages) Conduct high-quality research and interviews Comfortably vary voice, style, and other characteristics demanded by the industry, company, or target audience Edit and proof work to ensure high US/English editorial standards are met across all content outputs Revise copy based on internal/stakeholder feedback/direction Update website content as needed Repurpose existing content to appeal to a variety of target audiences and messaging Use SEO principles to maximize copy?s reach Drive brand consistency across all company communications Stay on current trends and competitors within the editorial sphere
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