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Content Strategist

1.00 to 10.00 Years   Cairo, Egypt   24 Jun, 2022
Integrant
1 Jobs Openings
Job LocationCairo, Egypt
EducationNot Mentioned
SalaryNot Mentioned
IndustryOther Business Support Services
Functional AreaNot Mentioned

Job Description

We are Hiring!Integrant Inc is looking for game changers to join our team as Content Strategist with below roles and responsibilities.Duties and Responsibilities

  • Cultivate content marketing strategies targeted at driving traffic, engagement, generating leads, delivering sales, retaining customers and building brand awareness for multiple channels and platforms
  • Understand in-depth Integrant customer personas across all industries
  • Research and analyze audience needs, preferences, objectives, and methods. Study and understand how users consume content across their product or project lifecycle
  • Develop clear and engaging content that is consistent with the company?s brand image and address both business goals and consumer needs
  • Work with internal and external collaborators and creative resources to deliver content assets that are coherent with our brand voice and strategy
  • Apply SEO, content development, distribution, and measurement to effectively tailor content to reach audience personas
  • Develop editorial strategy so content is consistent across all delivery platforms
  • Develop content governance guidelines for tone, style, and voice of all content, and ensure they are followed
  • Perform content audits and gap analysis. Review existing material to determine what is relevant, consistent, redundant, or missing for each target audience
  • Establish strategy for media relations, seeking placements in print, broadcast, and online channels, and create the corresponding content including press releases, articles, and presentations
  • Test and implement innovative and relevant methods of measuring content, campaigns and tools, keeping in mind the purpose of the derived results
  • Track and calculate content ROI

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