Brand Manager

2.00 to 6.00 Years Cairo, Egypt 19 Nov, 2021

Job Location	Cairo, Egypt
Education	Not Mentioned
Salary	Not Mentioned
Industry	Medical & Healthcare Equipment; Pharmaceutical Manufacturing; Other Healthcare Services
Functional Area	Not Mentioned

Accountabilities:
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1.????Develops the annual brand plan proposal and maintains ALFA Scan brand identity, streamlines our presence and ensures the compliance of the deployment across all branches & medical reps to maximize ALFA Scan brand equity.
2.????Designs, proposes, and oversees the execution of the campaigns with all potential touchpoints, including supporting the sales team.?This includes Doctor branding events & social media campaigns in light of the feasibility of the brand?s economics/ spending budgets, obtains the necessary approvals on fact sheets/ documents / media plan, issues update on the annual branding calendar as needed to ensure a synchronized implementation.
3.????Partners with the sales team (medical reps) and the market research agencies to obtain all needed data such as?market reports/ competition reports /consumer insights from the Customer Service Department and issues periodical intelligence & marketing insights presentations including revenue streams opportunities, market share catalysts, prices & discounts contribution to the business, cash vs. non cash opportunities and highlights key indicators/ observations/ trends to support decision making.
Reviews & monitors branding material stock levels and highlights any foreseeable issues to ascertain the availability of all materials

Keyskills :

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