Product Planning Manager

1.00 to 10.00 Years An Nahdah, Riyadh , Saudi Arabia 11 Mar, 2021

Job Location	An Nahdah, Riyadh , Saudi Arabia
Education	Bachelor's degree / higher diploma
Salary	Not Mentioned
Industry	Automotive Dealership & Distributor
Functional Area	Not Mentioned

Job Purpose

Product life cycle management for the brands assigned to him/her
Brand custodians for their allocated products from CI to orders, specification management, pricing management, margin analysis, sales analysis, product rationalization, competitive analysis, etc
Lead the department to manage efficiently and effectively the vehicle planning, vehicle stock ordering and the compilation of the relevant reports, in order to achieve the sales target agreement with FCA and to keep an appropriate stock level. Create an attractive product portfolio according to market requirements and perform market and competitor analysis.

?Market and competitor analysis

Monitor competitor activities in the local market such as pricing and/or sales related processes and propose improvement measures.
Collect?market-specific information via media, market research, price list from competitors, retailers etc.
Gather, prepare and report market/competitor intelligence.

Product Management

Prepare and recommend equipment level and product positioning to Head of Marketing
Develop and implement with Head of Marketing pricing and discount policy in accordance with company and FCA policies
Support?GM Sales & Marketing?in sales volume and product mix planning
Ensure preparation of price walks as required
Custodians of the brands they work for in terms of order planning, coordinating with regions on forecast requirements.
Trim rationalization and product portfolio management.
Developing and maintaining price ladders for each model based on specs, competitor prices, value based pricing, etc.
Ensuring marketing communication are brand/CI compliant and as per guidelines. Also providing Marketing Communications with relevant specs/data for planning effective campaigns with right pricing.
Tracking of FCA Quarterly incentives by brand and ensuring we are having the right process/documentation in place to achieve the incentives.
Developing internal communications related to new products, updates on specs, price bulletins, etc.
Liaison with National Sales team on proper claim procedures with FCA and assist in any support from FCA.
Receiving all product related bulletins from FCA brand teams and ensuring implementation at UMC after management approval/direction.

?????????Stock Monitoring and Ordering Management?

Manage vehicle stock level in accordance with company policies
Ensure order planning of vehicles from the manufacturer based on sales forecast and annual sales targets
Compile order recommendation report for Head of Marketing
Ensure ordering in according to approved order plan
Ensure ordering, monitoring and controlling of demonstrator fleet in order to optimize return and minimize exposure.

Keyskills :

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