IFS Clients Markets Financial Services Marketing Iustry Manager

Job Description

IFS - Clients & Markets - Financial Services Marketing Industry Manager - DubaiLine of ServiceInternal Firm ServicesSpecialismIFS - Clients & MarketsManagement LevelManager& SummaryA career in Sales and Marketing, within Internal Firm Services, will provide you with the opportunity to focus on positioning a distinctive PwC brand in the marketplace and driving long term revenue growth. Our Sales and Marketing Generalist - Practice Support team focuses on designing, developing, and implementing communication programmes and media events to promote and sell PwCs brand and services as well as contribute to and evaluate our pricing strategies in the marketplace.Implement marketing plans and carry out marketing activities to support the brand identity and positioning.Development of thought leadership, connecting with the Clients and Markets Business Partners to address the LoS marketing and business development needs.Support sales efforts through marketing publications and collateral on business topics most relevant to the LoS/Industry/Proposition.FinancialSupport Marketing Team Lead in budget preparationEnsure cost efficiency of all marketing activitiesAdhere to the Marketing budgetReview business results and ensure the adherence of the marketing activities and plan towards achieving the planCustomerDeliver impactful and innovative campaigns across the regionWork closely with Industry and Proposition leaders to deliver their strategic objectives, and profiling activitiesAbide and follow the brand of PwC Middle East and Strategy& ME in the region and ensure that the work is aligned to the overall corporate brand identityDeliver quality thought leadership thinking to clients, publications and collateral on business topics most relevant to them and support the brand positioningWork with the Events team to professionalise and deliver high quality eventsWork closely with the design team and agencies on contracted creative productionInternal ProcessImplement the regional marketing planImplement marketing activities in the region including enforcement of corporate branding and marketing strategies, implementation of branding guidelines in line with global corporate standards of the PwC networkWork closely with creative production agencies and market research firms for marketing campaigns and development of marketing plansWork with the PR & Communications Team Lead on participation in marketing events, industry forums and conferences in the region, and the business development team on sales activitiesSupport in the measurement of the effectiveness of marketing campaigns and produce update reports for managementWork with the Account Drivers and Clients & Markets Director to incorporate relevant market trends and insights. Learning & GrowthLiaise with the marketing and knowledge teams on global campaigns, knowledge sharing initiatives, and other corporate activitiesImplement marketing training opportunities for partners and principalsSupport in the recruitment and termination of staff as neededResponsible for people management including nurturing talent, coaching and counselingDevelop talent within the team by providing consistent direction and support to achieve targets/service level agreementsAct as a key resource and liaison to other functional areas of the business, building cross-functional relationships as neededEstablish a healthy work environment REQUIREMENTS: EducationDegree educatedLanguageFluency in spoken and written English, proficiency in Arabic is an advantage Overall Experience5+ years of experience in the Marketing fieldK nowledge of the financial services and the banking industry advantageousSpecific ExperienceProven track record in a marketing function2+ years of experience in the Professional Services Industry in a top tier big 4 firm specifically in PR, Communications or Marketing is an advantage2+ years experience in a management capacityIndustry experience within the Middle East is preferredKnowledge and SkillsIn depth knowledge of Marketing and Branding principlesIn depth knowledge of the Professional Services Industry, including latest market developments, best practices and trendsStrong knowledge of new and traditional marketing channelsIn depth knowledge of service offering for all PwC LoS and industry sectors in the Middle EastCommercial awarenessKnowledge of business planning and budgetingExcellent communications (verbal and written) skills, including public speaking and interviewing skills, and ability to represent the organization in diverse forumsSubject matter expertise in marketing and brandingKnowledge of monitoring effectiveness of marketing campaignsSolid knowledge of corporate reputation and business ethicsKnowledge in online media, social media Marketing, and developing user friendly digital platformsExcellent Marketing research skills and conducting competitive intelligence analysisGood project management skillsExcellent leadership and interpersonal skillsSignificant personal presence, enabling successful interaction directly with senior consultants, clients, and knowledge professionalsTravel REQUIREMENTS0%Available for Work Visa SponsorshipYesGovernment Clearance RequiredYes

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About Company

PwC firms help organizations and individuals to create the value theyre looking for.

Were a network of firms in 158 countries with close to 169,000 people who are committed to delivering quality in assurance, tax and advisory services. PwC is the brand under which member firms of PricewaterhouseCoopers International Limited (PwCIL) operate and provide services. Together, these firms form the global PwC network.

In our 3 key areas of business or Lines of Service Assurance, Tax, and Advisory we work with our clients from business start ups to the worlds leading organizations to measure, protect and enhance the things that matter most to them.

We help our own people to learn, discover, develop and make a real difference all the way through their working lives. And we have big ambitions to grow.

PwC Middle East Region is part of what we call the Central Cluster and includes the UK, Europe and Africa as well as the Middle East. The region consists of 12 markets - UAE, Saudi Arabia, Qatar, Kuwait, Bahrain, Oman, Jordan, Lebanon, Egypt, Libya, Iraq and Palestine.

PwC has been established in the region for over 40 years, we already employ over 4500 people and we are on course to become the Middle East number one professional service firm.