Bra Manager

Job Description

The Brand Manager will be responsible for the development, execution, and evaluation of promotions and activations of current brands & new product launches/innovations.The responsibilities of the BM span across on trade & retail channels across the region. The main objective of the role is building the brands in the given category to drive company revenue & maximize its profitability.The Brand Manager ensures effective brand development through:In depth understanding of the brand plans and their key must win battlesA clear understanding of regional markets and customer/consumer driversAn integrated approach between brand, channel, customer & consumerStrong stakeholder management internally as well as externally with distributors, partners & agenciesCreative development of promotions & activation that best achieve brand jobs to be donePerfect execution of planned and approved activitiesEvaluation of promotional activities with a view to continuously improve ROIStrong team work capability as brand manager, working closely with brand principals, global teams, trade marketing and salesSpecifically, the brand manager is responsible for:The development and execution of annual and long term strategic brand plansThe development, execution and evaluation of promotions and activation related to the brand planNew product launches/innovations which fall under super premium categorySocial media/digital strategy development and executionBrand principal relationship managementA&P budget managementCreation of quarterly brand health and performance reports for management and brand principals REQUIREMENTS: Graduate in Marketing with experience in planning and executing brand activation, consumer engagements, and on-trade/retail channel promotions. Minimum of 2-3 years of experience in FMCG and/or hospitality.Knowledge and skills in brand managementSkills in brand positioning and consumer segmentationExperience in developing and evaluating channel promotionsNegotiation skills & capability in managing stakeholdersExperience in managing marketing budgetsCapability in leading executions even under imperfect conditionsStrong in data analysis skills & abilities in Microsoft Excel & PowerPointKey Competencies & Related Responsibilities:Time managementPlanning and organizingWorkload managementProblem analysis and solvingCreativityOrganisational sensitivityStakeholder ManagementPerformance drivenQuality drivenCommercial agility

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About Company

With a genuine understanding of what our Clients and Candidates need to succeed, Green Gulf Careers believe that honest and open relationships at every level are paramount to both our success and yours. We have a hugely diverse talent pool and we take the utmost care in matching them to our equally diverse Client base in order to achieve success at every level.

Whilst partnering with organisations across the Gulf, whether it be a SME or a leading Multinational, our team has extensive industry experience and a strong understanding of both the economic trends and cultural business diversities in this region.

When engaging with us, you will deal with a dedicated Consultant who has a strong knowledge of your industry and sector and who will take time to get to know you and your Individual or Company needs. We pride ourselves on our discreet, transparent and service focused approach and to that end, we will form a relationship based on a mutual respect which really assists us understand your requirements. Our experience in industry adds particular value to the recruitment process and whilst we recruit at all levels and disciplines, we offer the same exceptional service levels should you be recruiting a junior member of staff or at Company Director level.