| Job Location | Sharjah, United Arab Emirates |
| Education | Graduate |
| Salary | Not Mentioned |
| Industry | Advertising / Media Planning / PR Marketing / MR |
| Functional Area | Not Mentioned |
Digital Marketing SpecialistJob Location : Sharjah, United Arab EmiratesKey Responsibilities:•Develop and execute integrated digital marketing strategies aligned with overall business objectives and brand positioning for cosmetics, beauty, and perfume products.•Identify target audiences and devise digital campaigns that engage, inform, and motivate them.•Stay abreast of the latest digital marketing trends, tools, and technologies, particularly within the beauty industry, and recommend new strategies for growth.•Oversee the creation and distribution of high-quality, engaging content (e.g., blog posts, videos, infographics, product descriptions, social media captions) tailored for beauty and fragrance audiences.•Manage and grow the brands presence across all relevant social media platforms (e.g., Instagram, TikTok, Facebook, Pinterest, YouTube, Snapchat), including content scheduling, community management, and paid social campaigns.•Develop and implement influencer marketing strategies, identifying and collaborating with key beauty influencers, makeup artists, and fragrance enthusiasts.•Implement and manage SEO strategies to improve organic search rankings for relevant keywords in the beauty and perfume niche.•Manage and optimize paid search campaigns (PPC) on platforms like Google Ads and Bing Ads, focusing on achieving optimal ROI for product sales.•Conduct keyword research, competitive analysis, and ongoing optimization of website content and landing pages.
Keyskills :
marketing knowledge
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