| Job Location | Riyadh - Saudi Arabia |
| Education | Any Graduation. |
| Salary | Not Mentioned |
| Industry | FMCG / Foods / Beverages |
| Functional Area | Not Mentioned |
Assessment and Follow up:-? Coverage by channel and region ? Share of Shelf ? MT and GT ? Distribution by listing & MSL check? E-commerce Strategy setting ? E-commerce activation , listing and 3D updation ? E-Commerce customer meeting and negotiation along with Sales Team? Monitor price indexing for top retailer / item ? MT & GT? Follow up with production on promotion availability as per retailer calendar plan .? Prepare & Track listing fees utilisation to maximise Distribution, Sales & ROI Activation? Promotion planning along with the Category Managers and Demand Planner .? ROI by retailer and category vs promo plan on all key activations .? POSM procurement and deployment across Retail and Souk channels for both primary and secondary .? Manage secondary budget set for the category & analyse investments, channelize investments based on ROI? Secondary Activations Budgets and number of display monitoring? Leaflet Monitoring top 10 chains ? Gondola Head monitoring with permanent merchandiser stores Sales Tools and Assessments :- ? Work closely with sales team to ensure trade marketing strategies are aligned with sales objectives & revenue targets ? Sales and Margins to be continuously reviewed to make counter plans based on market situation ? Updating training manuals like the Tool Books for the Sales Team? Develop & design planogram with Category Managers? Weekly market visits to give feedback to the sales team on executions ? Conduct marketing surveys on new product concept & provide necessary information required for NPD to Category Managers
Keyskills :
Trade Marketing Executive Marketing Analysis
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