| Job Location | Riyadh, Saudi Arabia |
| Education | Not Mentioned |
| Salary | Not Mentioned |
| Industry | Retail & Wholesale |
| Functional Area | Not Mentioned |
What you will doÿMarketing Strategy?ÿÿÿSupport the marketing strategy and activation plan for your brands across each region?ÿÿÿUnderstand brand guidelines and objectives to drive in the GCC market?ÿÿÿLiaise and work with your brand?s HQ on the full year marketing strategy and its execution ensuring a good flow of communication, continuous alignment, good organizationÿand excellent execution?ÿÿÿDefine all campaign objectives, assess results, and shareÿfindings and feedback to our internal team and brand HQs?ÿÿÿManage creative briefs, development, and execution of allÿyour brand activations with our partner agencies inÿcollaboration with our brand HQs?ÿÿÿCoordinate all in-store and mall activations with keyÿstakeholders and ensure all deliverables are met andÿelements are supplied on timeÿ?ÿÿÿCoordinate with key stakeholders our promotional calendarÿincluding our Al Futtaim Blue Rewards offers?ÿÿÿBuild and manage your brand?s budget, ensuring closeÿmonitoring of all expenses and ensure you stay within the allocated budgets?ÿÿÿManage quarterly competitive reviews regardingÿcollections, pricing, marketing/digital activities, or any newÿnoteworthy initiativesÿ?ÿÿÿEnsure all campaign details are shared internally within theÿfashion division on a regular basis as well as campaign results?ÿÿÿManage all purchase orders for all our activities and updateÿbudget tracker accordinglyÿÿÿDigital?ÿÿÿSupport our paid and earned digital strategy workingÿclosely with your brand?s HQ team, our performanceÿmarketing team, and our local agencies?ÿÿÿSupport regional digital campaigns including contentÿstrategy, its conceptualization, coordination with ourÿagencies, shoot production, and content deliveryÿ?ÿÿÿIn line with brand guidelines, localise campaigns andÿcommunication to connect with GCC demographic?ÿÿÿShare detailed and well-organized briefs with our agenciesÿand brand HQs for an efficient flow of work andÿcommunication?ÿÿÿWork closely with our e-commerce team to drive brandÿawareness and traffic to our websites?ÿÿÿEnsure digital budget is outlined and well managed for eachÿcampaign?ÿÿÿShare campaign results and digital performance based onÿpre-set objectives internally and with our brand HQ teamsÿregularlyÿÿÿPR and Events?ÿÿÿAssist our agencies with all PR management, borrowings forÿinfluencer campaigns, and gifting creations?ÿÿÿFacilitate the process of providing relevant loan products toÿjournalists for media coverage with proper documentations ofÿitem details in coordination with store?ÿÿÿManage all brand events with agencies supporting themÿevery step of the event development process and executionÿin a timely and organized manner?ÿÿÿShare recaps internally and with our brand HQs followingÿeach event to showcase an overview of the event and its digital impact
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