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Product Manager

1.00 to 10.00 Years   Pakistan   21 Dec, 2022
Job LocationPakistan
EducationNot Mentioned
SalaryNot Mentioned
IndustryOther Business Support Services
Functional AreaNot Mentioned

Job Description

JOB DESCRIPTION:Job Summary:Chief Implementer of Brand Positioning, Brand Establishment and Brand Reach policies. Indulges in Brand Planning initiatives for the product range and establishes and maintains excellent client relationships.Primary Duties and Responsibilities:

  • Responsible for developing the Brand Abbott RDx value on the customers mind
  • Coordinates with the customers and internal departments to resolve escalated issues pertaining to quality, product development, procurement, etc.
  • To prepare pricing policies and ensure budgeted profitability
  • Promoting Abbott Rapid diagnostics product range through the organization of big events, Continuing Medical Education (CMEs) and state-level seminars and lectures.
  • Collect and compile current Customer information data by tracking product sales and maintaining relationships with regular clients
  • Handling customer queries, providing hands-on training, and application training to the customers to ensure the customer satisfaction
  • Develop regional KOLs for brand building per franchise
  • Work very closely with the regional team on New Product launches and adhere to the timelines as required
  • Consolidate and present data gathered as part of Customer Feedback in terms of need fulfillment, ease of use, the accuracy of results, lead time for result generation, and easy availability of the product
  • Present data gathered as part of Market Research for New Product Viability in terms of client need assessment, product key features for need fulfillment and product technology to ensure product success in the market.
  • Understand and implement a global strategy to percolate into the region and adhere to it
  • Help sales team in developing key messaging, technical discussion, query handling and day-to-day field work
  • Act as a window person to implement regional strategies in the country
  • Analyze the market and Abbott?s market share in terms of product and revenue
  • Establish Abbott Brand and increase its reach through
  • Identification of Relevant Medical Journals and placement of Abbott product reviews and advertisements on a regular basis
  • Identifying Information for distribution on Abbott Voice (Official Blog)
  • Organization of Corporate Video Shoot
  • Advertisements on other online media
  • Organization of Welfare Camps in Resident Societies
  • Decision for participation in Information Camps and Exhibitions at the district and state level
  • Conduct Regular Refresher Training Courses for Primary and Secondary Sales Team
Education, Experience, and Competencies:
  • Graduate / Postgraduate in Science preferably with a postgraduate degree or diploma in Business Management(Marketing)
  • 3 to 5 years of experience in Healthcare, experience in diagnostics will be an added advantage
  • Good written and verbal skills
  • Good interpersonal and relationship management skills
  • Excellent Networking Skills
The salary for this role is between:N/A JOB FAMILY:Product ManagementDIVISION:IDEM ARDx Infectious Disease Emerging MarketsLOCATION:Pakistan > Karachi : Opp: Radio Pakistan Transmission, Hyderabad Road, LandhiADDITIONAL LOCATIONS:WORK SHIFT:StandardTRAVEL:Yes, 10 % of the TimeMEDICAL SURVEILLANCE:NoSIGNIFICANT WORK ACTIVITIES:Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)

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