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Digital & Campaign Manager

1.00 to 10.00 Years   Pakistan   07 Sep, 2022
syngentacrop
1 Jobs Openings
Job LocationPakistan
EducationNot Mentioned
SalaryNot Mentioned
IndustryOther Business Support Services
Functional AreaNot Mentioned

Job Description

PurposeAssist the campaign-lead to execute marketing and campaign initiative for Syngenta Pakistan on conventional and digital platforms.Accountabilities

  • Drive proper brand communication & key USPs across Business areas/ Country.
  • Design detailed campaigns (online & offline) including high level content defined together with asset marketing and sales
  • Liaison with marketing services and external agencies in relation to content generation and execution
  • Derive strategy for digital marketing channels i.e., website, mobile application, social media channels.
  • Translate offers to customer (channel or grower) needs at multiple touchpoints.
  • Sequence campaign roll-out in logical way to maximize efficiency and effectiveness.
  • Ensure campaigns are executed in line with marketing budget and plan set by the campaign team.
  • Support marketing team, including the definition of new processes/ways of working and fostering mind-set change.
  • Measure and report performance of all marketing channels including (but not limited to) traditional campaign activities as well as online marketing initiatives.
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

Keyskills :

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