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Marketing and Business Development Manager

5.00 to 7.00 Years   Jeddah, Saudi Arabia   17 Dec, 2024
Job LocationJeddah, Saudi Arabia
EducationBachelor's degree / higher diploma
SalaryNot Mentioned
IndustryMetro & Rail Passenger Transport
Functional AreaNot Mentioned

Job Description

Role Overview:We are looking for an experienced and driven professional to lead business development and marketing efforts for a high-profile transportation project. The role focuses on crafting and executing social media marketing campaigns, building strategic partnerships, and driving customer growth and revenue.Responsibilities:Business Development:

  • Identify and pursue new business opportunities to expand the customer base.
  • Build and maintain strategic partnerships with government entities, corporate clients, and private organizations to enhance visibility and usage of the service.
  • Develop tailored offers for specific market segments, including educational institutions and corporate clients.
Marketing Strategy:
  • Develop and implement annual marketing plans to increase brand awareness and revenue.
  • Conduct market research to understand customer behavior, preferences, and emerging trends.
  • Collaborate with stakeholders to position the service as a leading travel option in the region.
Social Media Campaigns:
  • Plan, manage, and optimize creative social media marketing campaigns to engage and attract target audiences.
  • Monitor social media metrics and trends to ensure campaigns align with brand strategies and deliver desired outcomes.
  • Manage content creation, posting schedules, and engagement across platforms like Instagram, Twitter, Facebook, and .
Team Leadership:
  • Oversee a team of marketing and business development professionals, ensuring alignment with project goals.
  • Provide guidance, training, and support to enhance team performance.
  • Monitor and analyze team KPIs, implementing improvements where necessary.
Performance Analysis:
  • Measure the effectiveness of marketing initiatives and campaigns using data-driven insights.
  • Adjust strategies based on performance metrics to maximize ROI.

Keyskills :

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