Manage all media relationship (i.e. radio, newspapers, magazines, sponsorship, etc.) to ensure that the various events (i.e. openings, promotions and/or brand building) are carried out professionally, timely, and as per Brand specifications
Provide creative input to ensure quality control
Communicate closely with Operations/Brand Managers to deliver various marketing services required.˙Marketing services include New openings, promotion periods, point of sales information, Brand building campaigns, etc
Take necessary inputs from Operations and/or Brand Managers on Brand specifications and standards
Liaise with various marketing service delivery channels (i.e. in-house development or external agencies/third parties) to deliver the services as per quality standards and meeting time frames
Take feedback for further enhancements of the marketing services offered
Provide a central communication link for coordinating with Advertising agencies for all Brands
Monitor all communication from the agencies to ensure accuracy of content and adherence to procedure
Maintain on-going relationship with all agencies dealing with (i.e. price negotiation, ensure quality standards, time of deliverable, etc)
Review, amend and correct the work when appropriate
Quality control all Arabic/English translations and interpretations
Rate negotiation, space booking and delivering of artwork and imagery
Delegate a team member to monitor the delivery process and ensure time deadlines are maintained and payment are arranged
Make quality control checks of delivered˙material against requests and forward for approvals
Compile marketing budgets based on the inputs from the brands
Undertake periodic variance analysis to provide brand specific feedback on over-spending (exceed budgets) or underspending (under utilisation of budgets)
Monitor the business value received from the marketing spending and highlights expectations
Coordinate marketing adytum module to produce business-planning document
Continuously improve individual performance through coaching, business reviews and constructive appraisal
Decide/assess outcomes of formal performance reviews, business measurement and resulting action plans˙
Decide on target skills and focus on outcome of performance appraisal
Undertake quality assurance of Press packs prior to release for various editorials
Ensure that the media Database is regularly updated
Ensure that all the art works developed in-house or externally conform to standards and are delivered on time
Guide the team to effectively and efficiently deliver the service
