Develop and execute a comprehensive marketing strategy to drive brand awareness, customer acquisition, and retention.
Coordinate with key information owners to ensure delivery of all internal resources on time and manage all web site data to ensure accuracy of customer postings and recommend exclusive plans for all key customers to promote ecommerce.
Analyze market trends, customer needs, and competitor activities to identify opportunities and adjust marketing strategies as needed to stay ahead of the market demand.
Develops plan for all E Commerce accounts and manages assigned budget.
Collaborate with the marketing and creative teams to ensure brand consistency across all digital channels.
Measure and report the performance of all digital marketing activities, and assess against goals (ROl and KPIs).
Oversee content marketing efforts, including blog posts, email marketing, E-commerce, and social media content.
Brainstorm new and creative growth strategies.
Plan, execute, and measure experiments and conversion tests.
Set goals, and ensure team members are motivated and working efficiently towards meeting objectives.