| Job Location | Dubai |
| Education | Certification/Professional qualification |
| Salary | Not Mentioned |
| Industry | Banking /Accounting /Financial Services |
| Functional Area | Not Mentioned |
We are now looking for a Performance Marketing Specialist to join our team. You are someone who comes with extensive experience in developing and deploying campaigns with sizable ad budgets, with strong grips on the Middle East, KSA, US and UK market and deep understanding of how various factors impact ad performance. Key job responsibilities: 1. Develop media plans and campaign strategies for multiple clients 2. Plan, create and optimize performance campaigns across various platforms in line with clients objectives and as per approved media plan 3. Act as sole custodian for campaign roll-out and campaign performance 4. Daily monitoring and optimization of campaigns 5. Manage and update media plan and ad spend to ensure we are maximizing ROI and achieving campaign goals 6. Track budgets and accruals in alignment with approved media plans 7. Analyze data, create dashboards and present reports that deliver real value to clients 8. Identify, test and evaluate new performance / ad placement channels 9. Collaborate with account managers to present best campaign solutions to the clients 10. Present media plans and strategies in client meetings Qualifications: 1. 2+ years experience in a Performance Marketing or Digital Marketing role 2. Solid experience in managing social media and display advertising campaigns as well ad SEO, SEM marketing campaigns (Facebook, Instagram and Tiktok), shopping campaigns and app campaigns 3. Proven track record in managing sizable budgets and high volumes of campaigns 4. A knack for identifying target audiences to encourage engagement and conversions 5. Solid knowledge of Google Ads, Bing Ads, Facebook Ads, Linkedin Ads, Twitter Ads, Google Shopping, Facebook Shops, Amazon Ads, Yahoo Gemini, Google Analytics, Google Data Studio, Google Tag Manager, Apple Search Ads, Mobile Advertising and Analytics (AppsFlyer, AdMob, Branch, Tapjoy, Firebase etc) 6. Deep analytical abilities, with respect to campaign performance 7. Ability to work in a fast-paced environment, juggling multiple projects and deadlines 8. Strong sense of accountability and ownership 9. Previous agency experience is a plus
Keyskills :
Digital MarketingDigital DesignerDigital Design
SkyPay
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