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Senior Trade Marketing Executive

1.00 to 10.00 Years   Doha, Qatar   14 Aug, 2024
Job LocationDoha, Qatar
EducationBachelor's degree / higher diploma
SalaryNot Mentioned
IndustryFMCG
Functional AreaNot Mentioned

Job Description

OBJECTIVESThis role individually contributes at an expert level by supervising individual contributors towards ensuring his/ her unit/ division short term marketing plans are aligned with the principal strategy and works rigorously on execution of the same on timely manner,

  • Responsible for the Listing of promos
  • Allocation; monitoring and evaluation of trade Promotions
  • Responsible for Ordering of the Point Of Sale Materials
  • Carries out Market competition survey
  • Provides input into sales Forecasting
  • Carries out timely market visits to check execution
  • Provides Timely promo / event reports to Principals
  • The knowledge gained from the analysis provides insights towards making short to medium term operational decisions of functional unit.
o Marketing spends o Investment plan by customers
  • Typically, provides direct supervision to professionals or senior professionals which include objective setting, as well as training and coaching
  • Manages performance, taking corrective action, where required, on poor performers in line with policy
  • Identifies needs and improvement opportunity
  • Provides recommendation of innovative solutions to next level in order to facilitate change or improvement at a process level, such as
o Consumer promotions o Promo packaging

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