| Job Location | Doha, Qatar |
| Education | Not Mentioned |
| Salary | Not Mentioned |
| Industry | Retail & Wholesale |
| Functional Area | Not Mentioned |
What you will do:?ÿDefine and manage brand positioning to increase brand power for Automotive, Electronics and Watches?ÿDevelop advertising campaigns, media plan, contact strategy including:oÿOffline mediaoÿDigital media including website and social media strategy developmentoÿOwned media such as POS, local special events for branchesoÿBrand management encompassing sponsored events, national events, Ramadan, National day, Motorsports, etc.oÿDevelop and pilot marketing efficiency monitoring, ROI, PDCAoÿRegular updates on showroom and dealer channel branding requirementsoÿMonthly marketing reports on activations and resultsoÿLiaise with Blue Rewards to list DOMASCO brands and implement loyalty offeringsoÿSubsidy management and initiate claims receivable from principal brands?ÿDefine and develop all entity events for internal and external stakeholders, including mediaoÿLead brand corporate identity definition and implementation?ÿManage the online product catalogue, including product descriptions, images, pricing, and inventory levels?ÿImplement features and functionalities that improve customer satisfaction, such as live chat, customer reviews, and personalized recommendations?ÿLead marketing performance efficiency PDCA?ÿWith a focus on After Sales, drive operational direct marketing/ CRM marketing and one to one marketing for cost efficiency and increased retention with development of efficient monitoring of ROI and PDCA?ÿTrack and analyze key performance metrics, such as sales data, conversation rates, traffic, and customer behavior?ÿSupport (with the Head of Business) the relation with the OEM (principal), establish close relationship to maximize the partnership, to secure Qatar market voice of the customer, influence decisions that could affect DOMASCO businessÿ
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