Digital Content Manager

Job Description

- Digital Content ManagerDigital Content ManagerHead Office Date Posted: 03/05/2022 ACS International Schools is looking for a Digital Content Manager to join the Marketing Team. This role will manage, develop and maintain primary ACS digital content platforms. They will be part of a brand and digital team responsible for developing devising, implementing and measurement of social and digital campaigns for the organisation and across all four schools.Key Duties:* Develop, manage and implement inspirational digital programmes across the organisation and four schools* With Head of Brand, build digital presence, platforms, experiences and content, working with others where needed, to maximise engagement and conversion for ACS organisation, student enrolment, fundraising and staff recruitment goals* Implement digital initiatives in support of the organisation?s charitable status, offer and customer experience, including transactional improvements.* Research and anticipate digital trends to ensure ACS retains market and competitor advantage and monitor the education sector for digital developments* Create a monthly report on social media and digital activity* Manage paid Social media advertising, creating and planning campaigns and monitoring and analysing performance* Manage ACS Podcast developing new content ideas, interviewing members of the community and promoting the channel* Build strong key stakeholder relationships across the organisation to drive sustainable content generation and distribution, creating a process to ensure content is collected in a responsive and effective manner* Spearhead a best practice approach to social media across the organisation, manage social media policy and lead risk assessment and management* Develop social media strategy and plan supporting key business priorities* Ensure content supports marketing campaigns, activities and events across online channels to support Marketing, Alumni/Fundraising, Admissions, and charitable partnerships, and HR* Manage content and editorship of websites to ensure they are up to date, on message and conform to policies and regulations, including data protection.Knowledge, Skills and Experience Required:* Track record in managing digital and social media* Experience of managing digital development projects* Experience of managing sensitive issues on social media or experience of working within social media guidelines* Excellent copywriting skills* Strong agency and supplier management experience* Good web developer skills and technical experience of platforms and technologies. Strong knowledge and use of CMS, Drupal preferred. SEO knowledge* Knowledge of InDesign, Canva, iMovie, Photoshop and/or Illustrator and strong video editing skills preferred* Google Analytics experience* Ability to work as part of a digital team with shared objectives* Blends creative mindset with customer experience to connect with target audiences* Good communication skills with internal and external stakeholders* Effective relationships builder and influencer. This role will work Monday to Friday either 8.00am to 4.00pm or 9.00am to 5.00pm. The role will require flexibility and travel to ensure delivery, including to the UK campuses, London and the Gulf/Doha. ACS is committed to inclusion across race, gender, faith, identity and abilities. We believe that diversity helps us to fulfil our purpose, realise our vision and exemplify our values. ACS is committed to safeguarding and promoting the welfare of children and young people and, as an employee of ACS, you are expected to share this commitment. This position is therefore subject to an enhanced Disclosure and Barring Service Check.

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