Minimum of 2-3 years of experience in a business development role, within the food and beverage industry, with a strong emphasis on FROZEN products.
Demonstrated success in managing and growing key accounts in a similar geographic area.
Proven track record of developing and implementing effective brand management and training programs.
Exceptional ability to identify, cultivate, and secure new business opportunities aligned with the company?s strategic goals.
Expertise in creating custom marketing strategies that cater to the unique needs of the business and fluctuating market conditions.
In-depth understanding of category and brand trends within the FMCG sector.
Ability to synthesize market research and provide actionable insights regarding pricing and competitive positioning.
Experience in collaboration and influencing both internal teams and external partners to achieve brand and sales objectives.
Strong analytical skills for effective negotiation and business planning.
Excellent communication skills, both verbal and written, with fluency in English and Arabic preferred.
BSc/BA in business administration, sales, or relevant field; MSc/MA will be considered an advantage.
Relevant certifications in sales or marketing would be beneficial.
Familiarity with CRM software and data analysis tools.
Strategic thinking with an entrepreneurial spirit and a robust problem-solving aptitude.
Personal qualities of integrity, credibility, and commitment to the family-oriented culture of Basamh Group.
Job Responsibilities:
Cultivate and maintain relationships with key accounts, ensuring a deep understanding of their needs and continued business growth.
Monitor brand performance closely, responding to market changes, and identify opportunities for brand enhancement.
Plan and deliver comprehensive brand training to internal sales teams and clients, boosting brand awareness and market penetration.
Explore and secure new business opportunities that align with SFSs strategic growth objectives.
Develop and implement custom marketing programs, adjusting these in response to consumer demographics and market feedback within specific accounts or territories.
Provide insightful feedback to management regarding category strengths, weaknesses, opportunities, and threats based on thorough trend analysis.
Assess pricing strategies to ensure SFSs competitive edge without compromising on profitability.
Keep abreast of competitors activities, sharing insights across the organization to preempt market shifts and align our strategy accordingly.
Forge cross-functional partnerships to enable a cohesive approach to market expansion and brand reputation.
Consistently report on the success and learning points of business development initiatives, ensuring that the company stays ahead of industry curve.
