| Job Location | Cairo - Egypt |
| Education | Any Graduation. |
| Salary | Not Mentioned |
| Industry | Advertising / PR / Event Management |
| Functional Area | Not Mentioned |
Responsibilities:? Developing effective marketing strategies and plans to capture the online B2B customers.? Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns? Develop product marketing strategies (pricing, advertising, product launching).? Follow and analyze market trends to position products and services.? Studying the company s products and translate technical details into benefits for users.? Work with various teams (design, content, acquisition, product, sales) to implement strategies.? Gain insight into customer use of current products, untapped opportunities and buyer personas through interviews, surveys, focus groups, research and sales data.? Evaluate projects using relevant KPIs and feedback from existing and prospective customers.? Develop product messaging that differentiates products from others in the market.? Collaborate with other departments to develop product positioning and messaging that resonates with our target buyer personas.? Research competitor offerings and react when appropriate.? Design, build and maintain our social media presence Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)? Identify trends and insights, and optimize spend and performance based on the insights? Brainstorm new and creative growth strategies? Collaborate with internal teams to create landing pages and optimize user experience? Collaborate with agencies and other vendor partnersjob requirementsMore than 5 years
Keyskills :
Marketing Manager
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