| Job Location | Cairo - Egypt |
| Education | Bachelor of Arts. |
| Salary | Not Mentioned |
| Industry | Pharma / Biotech / Clinical Research |
| Functional Area | Not Mentioned |
Manage & operate eMail, Facebook Page/Messenger, SEM, SEO, display, paid social, content syndication, review mobile apps and website channels? Coordinate effectively across affiliates, freelancer and internal stakeholders? Own website & mobile apps analytics function? Owning campaigns analytics? Coordinate offline marketing to maximize digital marketing results? Use digital metrics (e.g. site traffic, visitor paths, conversion rates) to optimize online marketing spend? Test the performance of mobile application & landing pages and other site elements? Coordinate with the entire company team on broader campaign initiatives? Set digital campaign goals and measure results? Help determine appropriate marketing assets including product collateral, email offers, Facebook offer, mobile app offers and other tools as needed such as infographics, whitepapers, videos, social media content? Work closely with sales team? Performance & Success Measures? Marketing effectiveness measured through sourced and influenced revenue (and efficiency metrics like ROI, pipe/spend)? Conversion metrics (website conversion, lead to MQL, MQL to Opportunity, etc)
Keyskills :
Digital Marketing
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