Marketing Head French Aca Cluster

Job Description

Marketing Head - French Africa ClusterLocation Algeria - Algiers Category Marketing JOB DESCRIPTIONSales Performance:* Serve as product/market expert related to product positioning, competitive information, product performance, pricing, branding and distribution* Evolve the promotional model, using multi-channel approaches to increase sales and division margin over time. Utilize online and offline channels and new approaches to connect with our target audiences. Test and learn on new channels as appropriate in the cluster and the affiliates* Ensure achievement of key business metrics as defined in the marketing plan* Ensure proper implementation of promotional strategy by the field and appropriate utilization of promotional material.* Assist the General Manager in setting short and long-term strategies* Portfolio Management and Optimization.* Ensure strong presence for Abbott at critical or major local/International congressesOperational Excellence:* Manage effectively several portfolios of projects / products in multiple countries by creating synergized marketing strategies and tactics between the countries to expand the market for Abbott?s product portfolio.* Prepare annual marketing plan and present to upper management* Adapt the strategy and positioning of products to local market specificities and pioneer to respond to new trends and orientations* Prepare annual sales forecasts and monthly update of actual* Track and Monitor strategic, business and field metrics on a monthly basis and report to management.* Prepare and participate in update reviews. Assist in long-range plan development* Allocate the annual promotional budget to support the marketing strategy* Closely monitor budgets and expenditures to ensure that resources are spent in line with plan commitment. * Ensure robust plan is in place for new product launches and ensure successful execution*Market intelligence & Business Development* Review the local market place, ex. Government policy, demographics, economy etc and assesses and extrapolate likely trends.* Evaluate the current competition and the potential opportunities/threats to our line of products* Develop and maintain rapport with Key opinion leaders in the marketplace to identify trends, competitor activities and new business opportunities.* Monitor the competitive situation.* Stay abreast of worldwide business developments, understands trends, their implications and opportunities (eg customer, technical, healthcare, regulatory etc.) and accordingly Seizes new business through using worldwide marketplace, technology and business knowledge* Commercial negotiations of L&A contracts. *Commercial Strategy* Pharmacy Channel Management* Distributors management* Packs/discounts and conventions management* Develop business cases to demonstrate commercial viability of products. *Compliance* Ensure flawless medical / legal compliance by submitting appropriate documents to Internal and External medical / legal entities.* Act as Local Brand champion ? guarantee usage of Abbott Corporate Branding* Relay Abbott Corporate values ? train new recruits* Ensure all marketing campaigns are in line with Abbott code of business conduct, FCPA and with all local regulations Location United States - California - Alameda Category Regulatory Affairs Location New Zealand - Remote Category Sales Demonstrated experience in managing a sales territory with leading a sales and technical team. Experience in medical devices, healthcare or pharmaceutical industry in sales management a must have; proven... Location United States - Georgia - Atlanta Category Operations Location United States - Arizona - Casa Grande Category Quality High school diploma (or equivalent) required plus 1 year of appropriate college lab studies and 1 year of college mathematics), plus 2 years of laboratory experience or 4 years? experience in a food or... Location United States - Illinois - Abbott Park Category ProcurementJob Id31009809LocationAlgeria - AlgiersMedical surveillanceNot ApplicableDivisionEPD Established PharmaTravelYes, 15 % of the TimeAdditional LocationAccessibility StatementCompliance statusWe firmly believe that the internet should be available and accessible to anyone and are committed to providing a website that is accessible to the broadest possible audience, regardless of ability. To fulfill this, we aim to adhere as strictly as possible to the World Wide Web Consortium?s (W3C) Web Content Accessibility Guidelines 2.1 (WCAG 2.1) at the AA level. These guidelines explain how to make web content accessible to people with a wide array of disabilities. Complying with those guidelines helps us ensure that the website is accessible to blind people, people with motor impairments, visual impairment, cognitive disabilities, and more. This website utilizes various technologies that are meant to make it as accessible as possible at all times. We utilize an accessibility interface that allows persons with specific disabilities to adjust the website?s UI (user interface) and design it to their personal needs. Additionally, the website utilizes an AI-based application that runs in the background and optimizes its accessibility level constantly. This application remediates the website?s HTML, adapts its functionality and behavior for screen-readers used by blind users, and for keyboard functions used by individuals with motor impairments. If you wish to contact the website?s owner please use the websites formScreen-reader and keyboard navigationOur website implements the ARIA attributes (Accessible Rich Internet Applications) technique, alongside various behavioral changes, to ensure blind users visiting with screen-readers can read, comprehend, and enjoy the website?s functions. As soon as a user with a screen-reader enters your site, they immediately receive a prompt to enter the Screen-Reader Profile so they can browse and operate your site effectively. Here?s how our website covers some of the most important screen-reader requirements: -Screen-reader optimization:we run a process that learns the website?s components from top to bottom, to ensure ongoing compliance even when updating the website. In this process, we provide screen-readers with meaningful data using the ARIA set of attributes. For example, we provide accurate form labels; descriptions for actionable icons (social media icons, search icons, cart icons, etc.); validation guidance for form inputs; element roles such as buttons, menus, modal dialogues (popups), and others. Additionally, the background process scans all of the website?s images. It provides an accurate and meaningful image-object-recognition-based description as an ALT (alternate text) tag for images that are not described. It will also extract texts embedded within the image using an OCR (optical character recognition) technology. To turn on screen-reader adjustments at any time, users need only to press the Alt+1 keyboard combination. Screen-reader users also get automatic announcements to turn the Screen-reader mode on as soon as they enter the website. These adjustments are compatible with popular screen readers such as JAWS, NVDA, VoiceOver, and TalkBack. - **Keyboard navigation op

Keyskills :