To assist in developing analytical reports on the markets, products and brands, as well as market intelligence using different data sources
To undertake market research from both internal and external sources and identify, analyze and synthesize information to provide support to the management in taking necessary marketing related decisions
Collate and collect data on new products launched in the markets of operation, new Stock Keeping Units (SKU), new brands, promotions/ offers and discount through Coordinate with Sales and Merchandizing departments
Study and analyze reports pertaining to regional and domestic economic, social research, consumer tastes and preferences using sources like internet, publications, market research reports
Act as the point of contact for the business unit in research assignments where Market Research agencies are engaged for secondary research reports pertaining to existing or potential product categories
Analyze purchase, existing stock and sales data to provide trends and intelligence on product off-take
Prepare reports or data required by General Manager/ Sector Head/ Mezzan Senior Management pertaining to Marketing department and discuss possible improvements.
Provide sales reports eg. Sales by SKU, by customer, by channel etc.
Prepare sales and marketing presentations for the GM and suppliers?
