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Executive Marketing

3.00 to 4.00 Years   Al Kuwait, Kuwait   03 Mar, 2023
Job LocationAl Kuwait, Kuwait
EducationNot Mentioned
SalaryNot Mentioned
IndustryRetail & Wholesale
Functional AreaNot Mentioned

Job Description

The Executive - Marketing is primarily responsible for executing the company?s marketing plan to meet˙ business objectives, build brand reputation, optimize customer experience and improve digital presence & ˙conversion.Key Duties & Responsibilities? Plan and execute the business marketing plan and awareness strategy for the market that ensures˙ attainment of our company brand awareness, revenue goals and profitability in coordination with ˙CEO and Head of Divisions˙? Define, review, and implement marketing plans as needed, establish marketing goals based on ˙past performance, market forecasts, develop marketing strategies that maximizes profits and ˙market share˙? Organize, coordinate, and execute advertising / communication campaigns (social media, website,˙ etc.), exhibitions and promotional events˙? Provide timely feedback to CEO and HODs regarding performance of Marketing plans, monitor ˙and report on activities and provide relevant management information˙? Adhere to all company policies, procedures, business ethics codes and ensure that all promotional ˙and advertising activities are as per AE Social Media guidelines˙? Carry out research and analyze market trends, demographics, pricing schedules, competitor ˙products, and other relevant information to form marketing strategies˙? Maintain relationships with service providers, vendors and publishers to ensure collaboration in ˙events activities˙? Produce marketing materials for our brochures, website, social media pages, events and ˙exhibitions that attracts and converts our target groups˙? Monitor competitor activity, evaluating visibility and market coverage of our products through ˙regular market visits˙? Tracks changes in consumer engagement following the roll-out of each marketing campaign. ˙Measure and report on the performance of marketing campaigns, gain insight and assess against ˙goals˙? Work closely with HR and Admin team to showcase employee engagement and CSR activities on ˙our social media pages to enhance employer branding˙? Work with IT, Showroom and Sales team to update and enhance company website periodically? Analyze consumer behaviour and adjust email and advertising campaigns accordingly? Market visits- monitoring competitor activities, product displays, promotions across POS.? Adheres to time and financial restrictions.˙? Organizes company conferences, trade shows, and major events.

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