Social Media Executive / Content Media Creator

Job Description

Social Media Executive / Content Creator As Social Media Executive / Content Creator you will be in charge of executing the property strategy to increase the visibility and to have an engagement action plan between the hotels social media accounts and the users. What is in it for you:

• Employee benefit card offering discounted rates at Accor worldwide
• Learning programs through our Academies
• Opportunity to develop your talent and grow within your property and across the world!
• Ability to make a difference through our Corporate Social Responsibility activities, like Planet 21

What you will be doing:

• Supervising the overall mention of social media platforms not limited to Facebook and Instagram, and engaging with the social media users.
• Manage the organisations online presence by developing a strategy, producing good content, analysing usage data, facilitating customer service and managing projects.
• Building a social media presence by maintaining a solid online presence.
• Build a strong content calendar for the year with all festivities, important national and international days, property-based events and a regular calendar and monitor the deployment of content accordingly.
• Research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity.
• Advising on best practices in regard to content and messaging on Paid Social.
• Create or provide the content as per the schedule of the posts created in line with the property standards.
• Monitor, track, analyse and report on performance on social media platforms using tools such as Google Analytics and Facebook insights
• Producing a consistent brand message across all social media channels.
• Regular monitoring of the competitors social media sites and creating analysis reports.
• Develop a social content calendar and execute them in a timely manner.
• Working with the Director of Marketing and Communications to develop social media timelines that coincide with special offers, seasonal offers and regular marketing timelines.
• Constantly look out for new user-generated content to be used in reposting on social media platforms and which can be used in regular marketing activities and collaterals.
• Assist the Director of Marketing and Communications to communicate with the influencers and to make sure all the content is being published by them and is in line with the agreement between both the influencers and the property.
• Building brand awareness by engaging relevant influencers.
• Ensuring that our replies are respectful and appropriate in our online communities.
• Training the respective marketing executives on the best practices to create content.
• Analysing social media campaigns with tracking systems to determine areas for social media campaign improvement and to gather visitor data.

Your experience and skills include:

• Fluency in English
• Familiarity with hospitality industry standards
• Computer literacy
• An outgoing personality
• Outstanding communication abilities
• Excellent organizational and time-management skills
• Minimum of 2 years similar experience at a marketing/event firm, PR agency or marketing/PR department in a 5 star or luxury hotel.
• Advanced knowledge of Facebook Ads preferred.
• Social Media Platforms
• Expertise with Google Analytics, Facebook Insights, and Instagram Insights preferred.
• Content Management
• Community Management
• Excellent writing skills and superior judgement.
• Strong work ethic and ability to work independently.

Your team and working environment:Rixos Marina Abu Dhabi is an iconic architectural landmark that unites the very best of Arabic and Turkish culture, dining and hospitality. Located in the heart of Abu Dhabis retail, entertainment and residential hub, Rixos Marina Abu Dhabi is a multifaceted resort presiding over sparkling waters and a sandy shoreline. Rixos Marina Abu Dhabi reflects the versatility of Abu Dhabi as both a cosmopolitan city abounding with enriching experiences and an archipelago with a rich natural and aquatic heritage. Rixos Marina Abu Dhabi seamlessly fuses sophisticated aquatic and arabesque design to tell the story of Abu Dhabi from its ancient seafaring origins to a thriving cosmopolitan city that takes pride in its heritage and ultimate luxury experiences. As a destination, Rixos Marina Abu Dhabi dares to be different, elevating guest experience through incredible design, amenities, ambience, gastronomy, entertainment, and leisure. Our commitment to Diversity & Inclusion: We are an inclusive company and our ambition is to attract, recruit and promote diverse talent.Why work for Accor We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accors limitless possibilities. By joining Accor, every chapter of your story is yours to write and together we can imagine tomorrows hospitality. Discover the life that awaits you at Accor, visit Do what you love, care for the world, dare to challenge the status quo!#BELIMITLESS

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About Company

Accor S.A. is a French multinational hospitality company that owns, manages and franchises hotels, resorts and vacation properties. It is the largest hospitality company in Europe, and the sixth largest hospitality company worldwide. Accor operates in 5,300 locations in over 110 countries.