REAL ESTATE SALES DIRECTOR

Job Description

JOB DESCRIPTION1. Lead and manage team of property sales with the overall objective of achieving SALES & revenue targets set in a given year for specific and overall project.2. Define budgets and ensure achievement of sales targets.3. Initiate and assist in strategic partnerships and alliances in coordination with the marketing department 4. Initiate and lead sales management, corporate communication and customer interfacing processes5. Lead and manage firm wide marketing activities with the overall objective of boosting AEES brand6. Responsible for all aspects of branding and positioning, developing tactical and strategic marketing and branding campaigns, creation of highly engaging visual and written content, digital marketing, communications, CRM and public relations.7. Must develop Sales and Marketing strategy and generate sales forecasts based on revised strategy and generate sales forecast to maximise sales as per the targets.8. Design, implement and monitor annual sales plan for AEES9. Assign annual and monthly sales targets to executives10. Implement new sales schemes for AEES11. Active involvement in product development and feasibility in the initial stage 12. Prepare price lists for upcoming projects based on market research and get it approved from the Top Management 13. Develop effective training programs for executives and motivate them to close sales 14. Train and empower consultants and executives15. Create framework to identify and associate with property agents in an objective and profitable manner16. Assign targets to property agents and create agent schemes17. Conduct regular meetings with high net-worth commercial clients to provide complete property solutions 18. Conduct consultant meetings to communicate progress and target achievement19. Collate, analyse and report customer trends via maintenance of customer databases20. Review SPA?s and other property purchase documents on a timely basis 21. Initiate and lead benchmark practices in service quality, customer interfacing processes for end-to-end purchasing cycle22. Initiate, integrate and translate market research data to project specifications and positioning23. Must influence the sales price and lease prices in Secondary markets24. Manage the sales force resources according to the requirement25. Create and relate analysed SWOT with marketing strategies and submit recommendations based on that.26. Must submit recommendation .suggestion confirm directions ,report , templates and requirement and address strategic issues to the Management27. Coordinate with stakeholders across the business for maximizing customer engagement and driving sales revenue through the development and execution of growth-oriented, customer-centric marketing strategies28. Provide strategic direction on brand communication mix, media selection and sales promotion and PR activities based on product segment and customer profile29. Direct and coordinate strategy formulation, implementation and monitoring of long term and short-term marketing plans30. Define and monitor annual marketing and advertising budgets 31. Responsible for leading the day-to-day operations of the Marketing team32. Design an annual Marketing Calendar in coordination with the Top Management and all Department Heads33. Design and launch marketing programs such as product branding, corporate branding, advertising and communication material34. Responsible for building and executing portfolio marketing plans and developing individual property marketing plans35. Lead product development for AEES by driving on the ground market research and through market intelligence 36. Develop sales strategies at both the Project and Brand level in collaboration with the strategy and Sales team for the same37. Execute all ATL and BTL activities with guidance from the Top Management38. Define and implement metrics for marketing effectiveness 39. File trademarks, brands, logos and other proprietary sales and marketing intellectual property 40. Maintain accurate information on company website41. Create promotional material for retail and corporate customers42. Assign targets to marketing team and monitor progress thereof43. Outsourcing ancillary marketing activities44. Communication with other AEES departments to incorporate better strategies 45. Must generate MIS reports to Management periodically as required by the Management46. Manage & drive the sales workforce and maintain positive performance as well as maintain agent?s motivation to achieve sales targets. 47. Must know and understand all up to date & future ?Government of Dubai, Land department, Dubai Municipality, RERA fees, services and laws and regulations. 48. Must have passed the RERA ?Real Estate Broker Exam & the broker card must be valid and issued all the time. 49. Ensure all ad-hoc requests by AEES Management are executed in a timely manner

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