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Assistant Manager Marketing

1.00 to 10.00 Years   Abu Dhabi, United Arab Emirates   04 Jul, 2022
NMC Hospital
1 Jobs Openings
Job LocationAbu Dhabi, United Arab Emirates
EducationNot Mentioned
SalaryNot Mentioned
IndustryOther Business Support Services
Functional AreaNot Mentioned

Job Description

Assistant Manager Marketing - (2100012G)Description

  1. ORGANIZATIONALSTRUCTURE:
    1. REPORT TO: Marketing Manager
    2. RESPONSIBLE FOR: Marketing Department
    3. LEVEL OF AUTHORITY:In accordance with theapproved Organizational Structure
    4. LIAISES WITH: (Internal Interaction):All Employees of the Healthcare Units and relevant employees of the Business Group(External Interaction): All categories of people having business/transactionalrelations with NMCRH-Khalifa City.
  2. JOB SUMMARY:
    1. Reporting tothe administrator ofthe hospital, theMarketing Executive hasoverall responsibility for the design, implementation, communication,cost efficiency and administration of the corporate marketing philosophy andproducts in support of NMCRH-Khalifa City business strategy. This includesexpertise in delivery of all Product Management from development,implementation, and life cycle around risk appropriate profitability. The otherdisciplines within marketing are Promotion, Advertising and Reporting. Performsongoing critical assessment of competitive and market forces in order todevelop and influence multiple stakeholders in the corporation regarding thehospital and promotion strategies.
  3. DUTIES ANDRESPONSIBILITIES:
    1. Drive risk appropriate revenue and profitabilityobjectives through strategic planning, research and ability to initiate newrevenue opportunities and products in existing markets through innovativeapproaches, ideas, service segmentation and customer experience.
    2. Protect the exclusive value of thecurrent customer experience and create new ways to add value to currentcustomers and attract prospective customers, particularly in scalable ways,such as leveraging technology and connection with others in the community.
    3. Leverage agency relationships tooptimize exposure of the company and products in all media channels throughinnovative marketing.
    4. Be a credible, articulate companyspokesperson and ensure effective multi-modal communication to engage ourexternal communities in regards to our products.
    5. Understand distinct needs of internalstakeholders including consumer, commercial and wealth management. Ability tointerface with IT and Operations to ensure execution of ideas.
    6. Attend to, manage and resolve patientcomplaints to the satisfaction of all parties involved.
    7. Actively participate in JCIaccreditation project.
    8. Ensure compliance with governmentregulatory agencies and accrediting bodies.
    9. Developnew business strategiesto enhance marketshare and improveoverall performance.
    10. Work through the management team andmedical leadership of the hospital, serving as a resource to help reduce costs,enhance revenues, achieve effective utilization and quality goals andobjectives, analyze and utilize information to develop and support managementdecisions.

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