Coordinate product, event, or content email marketing campaigns, including copy, scheduling, testing, and database management.
Organizing and supervising logistics, managing registrations, etc. by coordinating with the vendors and creating a detailed plan for the execution.
Supporting the various initiatives of the marketing department by organizing and tracking campaigns like email, events, social media, and content marketing.
Upholding a cooperative relationship with outside vendors to ensure the prompt and effective execution of marketing programs.
Conduct market research to find answers about consumer requirements, habits and trends
Brainstorm and develop ideas for creative marketing campaigns
Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization,˙advertising, events planning etc.)
Liaise with external vendors to execute promotional events and campaigns
Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.)
Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
Undertake individual tasks of a marketing plan as assigned
