????????Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
????????Developing social media content plans that are consistent with the company?s brand identity.
????????Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.
????????Set up and optimize company pages within each platform to increase the visibility of company?s social content.
????????Creating consistent, meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement, and promoting social media campaigns.
????????Moderate all user-generated content in line with the moderation policy for each community.
????????Managing a high volume of daily social media posts.
????????Communicating with social media followers, including responding to queries in a timely manner.
????????Using analytical tools such as Google Analytics, and Facebook Insights to monitor and evaluate the company?s social media presence and performance.
????????Preparing monthly reports on social media marketing efforts.
????????Suggesting recommendations to adjust the social media marketing strategy for optimal results.
????????Staying up to date on best practices and emerging trends in social media.
