Plans and executes all web, SEO/SEM, database?marketing, email, social media, and display advertising campaigns.
Designs, builds, and maintains our social media presence.
Measures and reports performance of all?digital marketing?campaigns and assesses against goals (ROI and KPIs).
We are looking for a qualified Digital media specialist to join our team. You will lead our marketing efforts using new media and digital tools.
If you know how to creatively handle various online marketing tools, like website, eshop, Google, social media platforms, this position is for you.
You will work within the marketing team and will liaise with our regional partners to coordinate our digital marketing, advertising activities.
Ultimately, you should be able to promote our company, increase client engagement, conversion and ROI.
Responsibilities
Design digital media campaigns aligned with business goals
Coordinate the creation of digital content (e.g. website, newsletters, paid media campaigns, social media)
Manage end-to-end digital projects and campaigns
Report to management on campaign effectiveness, funnel, optimisations required
Continuously optimise our web presence to boost brand awareness
Maintain a strong online company voice through social media?
Develop an optimal social posting schedule, considering web traffic and customer engagement metrics.
Ensure brand consistency across all platforms
Suggest and implement new strategies to increase online sales
Monitor ROI and KPIs
Stay up-to-date with digital media developments
Monitors and develops reports on competitor activity within social media spaces
Run point on influencer outreach, identifying macro, micro, and nano-influencers to work with and develop outside-of-the-box partnerships with them to expand the brand?s social presence.
Works with Customer Service and Whatsapp sales department for social media leads.
