| Job Location | Dubai, UAE |
| Education | Bachelor's degree / higher diploma |
| Salary | Unspecified |
| Industry | Accounting |
| Functional Area | Not Mentioned |
Executes/monitors digital marketing campaigns and advertisements using various channels such as (Google Ads, Display Ads, SEO, Affiliate Marketing, Retargeting, Videos, searches etc.)Monitors day-to-day performance of digital campaigns; ensuring that campaign objectives are met.Estimating CPC, CPM, and overall CPA rates for use in campaign budgets and ROI analysis.Identifying keywords to use in ads and website to increase response rates.Leverage new technologies and digital marketing channels to increase traffic to our company?s websites to promote our products and services.Manage digital agencies relationship, ensuring all projects are managed to brief and delivered on time and on budget.Tracking campaigns activities to make improvements to the website development, campaigns channels, conversion rates and strategy based on a variety of data sources (Google Analytics, user testing, focus groups and other sources).SkillsBachelor degreeFluent in English, Arabic is a plusMin 2 years of digital experience in Advertising agency (Digital campaign planning & execution)Consumer Electronic brand experience is preferredSolid knowledge of website analytics tools (e.g., Google Analytics, Omniture)Experience in setting up and optimizing Google Adwords campaignsExcellent knowledge of Facebook, Twitter, LinkedIn, Instagram best practicesUnderstanding of SEO and web traffic metricsWeb development skills: You will need sound knowledge of HTML/JavaScriptProject management skills: You need to be good at handling time-sensitive projects and working to deadlines.Experience with doing audience and buyer persona researchExcellent multitasking skillsGreat interpersonal and communication skillsPreferred tool skillset experience:Web Knowledge (HTML/CSS JavaScript/jQuery CSS and JavaScript)Adobe Analytics (Web analytics)Adobe Audience Manager (DMP)Excel, SQL, AccessR, PythonGTM, DTM (Tag manager)
Keyskills :
Marketing Sales
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