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shopper a customer Marketing Manager

7.00 to 10.00 Years   Cairo, Egypt   28 Nov, 2020
Job LocationCairo, Egypt
EducationBachelor's degree / higher diploma
SalaryNot Mentioned
IndustryFood & Beverage Production
Functional AreaNot Mentioned

Job Description

  • Ensure ROI.?
  • Ensure that execution within company guideline.
  • Ensure all stakeholders are aligned.
  • Develop execution tool kit tailor made for each channel that can deliver excellence and ensure strong go to market plans.
  • Work with insights to ensure tackling shopper needs through dedicated channel plans that serve the diversification of shopper behavior.
  • Create an execute plan on ground.
  • Liaising with merchandizing teams to make sure that plans are in place.
  • -Regularly create market analysis to stay up to date with competition and market trends.
  • Manage budget and ensure ROI for all executed shopper marketing programs to drive efficiency and continuous improvement for future programming.
  • Build the channel strategy.
  • Build the customer facing category strategy.
  • Build the perfect store program and the loyalty schemes for different channels (wholesale and retail).
  • Manage the activation team (Permanent and Temps).

Keyskills :

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